International tourists entering Macau increased by 122.0% year-on-year from January to July
发布时间:2024-08-13
According to the Zhitong Finance APP, on August 13th, temporary data provided by the Macao SAR Government Tourism Bureau showed that there were about 1.3416 million international tourists entering Macao from January to July, an increase of 122.0% year-on-year, returning to 68.1% of the same period in 2019. According to data released by the Statistics and Census Bureau of the Macau SAR Government, the number of inbound tourists to Macau exceeded 16 million in the first half of this year, an increase of 43.6% compared to the same period last year. Among them, there were nearly 1.17 million international passengers, a year-on-year increase of 146.3%. There were 968000 inbound tourists accompanying groups in the first half of this year, a year-on-year increase of 1.7 times; The number of international group tourists increased by 8.4 times to 102000, indicating that group tours are attractive to travelers.
In addition, August has entered the peak period of summer vacation, and temporary data shows that from August 1st to 12th, the number of people has exceeded 1.48 million, with an average of about 124000 people per day. On August 10th, the highest number of people per day was 154542.
The Macau Tourism Board has organized and supported a series of events and activities this year, many of which have rich international elements, taking the opportunity to promote Macau and help expand customer sources. This includes the successful launch of the Macau International Food Capital Carnival in June this year, which attracted representatives from 18 countries in Asia, Europe, Africa, Oceania, South America, and North America, as well as 29 UNESCO "Creative Cities of Food", accounting for more than half of the global "Food Capital" and increasing Macau's international reputation as a tourist city.
The 12th Macau International Tourism (Industry) Expo, successfully held in April this year, gathered travel agencies, tourism industry related institutions and enterprises from 54 countries and regions, as well as 17 national tourism official organizations to participate in the exhibition. It also took the opportunity to invite nearly 100 representatives from travel agency associations around the world to visit Macau for inspection.
While consolidating the customer source market in Greater China, the Macao SAR government focuses on expanding the customer source markets in Northeast Asia and Southeast Asia, and orderly exploring remote markets in Europe and America. Starting from the first quarter of this year, large-scale tourism promotion activities will be held in multiple source markets in Northeast Asia and Southeast Asia. On the occasion of the Double Celebration, the Macao SAR government has launched the "Good Gifts Waiting for You" tourism discount program specifically for international tourists, offering 250000 rich gifts to attract more international tourists to choose to travel to Macao, experience the "tourism+" elements, expand customer sources, and promote the tourism economy.
In the future, the Macau Tourism Board will continue to focus on the "1+4" industry diversification and "tourism+" as the main axis, take multiple measures online and offline, make good use of the appeal of the "City of Food", encourage international tourists to visit "multiple stops in one trip", further leverage Macau's unique advantages as a "world tourism and leisure center", and make Macau's international metropolis "golden business card" shine brighter.